The first Italian RELAY Lego® opens in Bologna

Bologna, 10th December – Lagardère inaugurates the first RELAY Lego® Shop in Shop format at Bologna Airport.

The RELAY format, a reference point for travellers, has been designed to offer an appropriate selection of products to its customers in order to make their travel experience more enjoyable.

The store at Bologna Airport pursues the same objective, but is also the only one of its kind. The Lego® corner inside, which covers about 15 square meters, offers, in fact, the widest assortment of Lego® products and the possibility to let the passengers of the G. Marconi Airport boarding area enjoy the real Lego® experience.

RELAY and Lego® will, therefore, guide passengers throughout the journey, making sure that kids’ imagination, creativity and desire for discovery take shape.